Our story

JaJa was founded in the Netherlands in 1989 as a small wholesale store in Breda. Over the years, we’ve grown into a global business, but we’ve never lost the heart of a family-run operation. With a close team and a commitment to quality, we’ve built a brand that enthusiasts across the world know and trust.

Now expanding into Thailand, we’re excited to bring our premium rolling papers to this vibrant market. Staying true to what we believe in, we offer the best prices for real quality, making JaJa the perfect choice for anyone who values style and craftsmanship. 

We are proud to announce the opening of our dedicated JaJa shop and offices in Huai Yai, located in Chon Buri province, close to Pattaya.
This ensures that we can work closely with our customers in Thailand, providing that signature "JaJa family feeling".